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Online Booking

Bookings arrive at 11pm. Your calendar is ready by morning.

Pet owners pick the service, the person they trust and a slot that genuinely exists — from their phone, at whatever hour they think of it. No phone tag, no double-booking, no messages sitting unread overnight.

  • 24/7 self-service booking from any device
  • Only real, free slots are ever offered — double-bookings are impossible
  • The request lands on your calendar, so your team sees it immediately
24/7Clients book outside your opening hours, without calling
0Double-bookings — availability is checked at booking time
Any serviceBook any service you offer, not just grooming
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Availability

Clients see the calendar. Not a wish list.

The booking form reads your live calendar, so what a client is offered is what your shop actually has: the right service length, a free groomer and an opening business day. Book one and the slot is off the table before the next person loads the page.

  • Availability is checked at the moment of booking
  • Service durations drive the slot length
  • Staff working hours and time off are respected
  • Slots close the second they are taken
https://brookside.pawfora.com/book
1
Service
2
Pet
3
Time
4
Confirm
Pick a time — Thursday
9:00 AMwith Riley · 90 min slotFree
1:30 PMwith Sam · 90 min slotFree
3:00 PMFully booked—
Slots come from your live calendar, so they cannot double-sell
Matching

The right service, offered to the right pet.

Services can be restricted by species, so a puppy trim only shows up for dogs and small-animal grooming never gets offered to a parrot. Everything pets can actually book is decided by your catalogue — the same rules your team follows at the desk.

  • Services restricted by species where it matters
  • Sizes and coat types reflected in duration
  • Add-ons and packages booked as one visit
  • Service rules enforced everywhere, not just online
https://brookside.pawfora.com/book
Step 2 · Which pet?
Daisy · Cocker Spaniel4 services available
Mochi · Cat2 services available
Cat-only services hidden for Daisy, dog-only hidden for Mochi
Your catalogue decides what each pet can book
Confirmations

It lands where your team already works.

The booking request is saved straight onto your shop calendar, so the next person on shift sees it without anyone retyping it. The client gets the slot they picked; your team keeps control of the confirmation workflow.

  • Request appears on the same calendar your team uses
  • No copying details out of an inbox
  • Slot is held while you confirm
  • Species and availability already validated
New booking request
New booking request
Thursday 9:00 AMFull groom · Riley · Daisy
Availability validatedSlot checked against live calendar
Awaiting confirmationYour team confirms via normal workflow
The request joins the calendar, not a separate inbox
Returning clients

Returning clients book in moments.

Returning owners are recognised, so their pets load straight into the form instead of being typed in again. A known pet can be booked for the next visit directly — the shortest path from "thanks, she looks great" to another slot in the diary.

  • Returning clients recognised at booking
  • Their pets pre-fill instead of being re-entered
  • Book the next visit without re-typing the pet
  • No phone call needed to come back
Client profile
SMSarah Mitchell · returning clientBrookside client since 2024
ReturningVIP
DCDaisy · Cocker SpanielLast groom 6 weeks agoBook →
MCMochi · CatLast groom 3 weeks agoBook →
Booking starts from the pet, not from a blank form
Every visit, pet and invoice on one card
Feature detail

Not just a form. A booking engine wired to your diary.

Every piece below comes from features your shop already runs on.

Real-time availability

Available slots are computed from live calendar data, so a slot that has gone does not get offered again.

Per-pet service matching

Species restrictions mean each pet only sees services that genuinely apply to them.

Choose the person

Clients can request the groomer they trust, and each staff column reflects that person’s real hours.

Any service you offer

The same booking flow works for grooming, retail add-ons and any service you define in your catalogue.

Works from any device

Phone, tablet or laptop — the flow adapts to the screen your client happens to be holding.

More than grooming

The same booking flow covers grooming, boarding, daycare and training capacities, each with its own availability.

Why PawFora

Booking that fills the diary, not the voicemail.

Phone and paper

Free, and expensive
  • Calls come while you are mid-groom
  • Half end up as voicemails nobody plays back
  • Availability checked by memory
  • Every booking re-typed into the diary

Generic booking app

$15–$40/mo, bolted on
  • Does not know grooming service lengths
  • Another calendar to reconcile by hand
  • No idea about pets, sizes or coat types
  • Double-bookings surface at the front desk

PawFora

Included with your shop
  • Availability read from the live shop calendar
  • Service lengths, species rules and staff hours respected
  • Confirmations and reminders automatic
  • Landing directly on the calendar your team already uses

Common questions about online booking

Can clients double-book a slot?
No. Availability is evaluated at the moment of booking against your live calendar, so once a slot is taken it stops being offered.
Does it respect my team’s working hours?
Yes. Each person’s working hours and time off feed into availability, so clients only see slots someone is actually working.
What if a service only applies to dogs?
Services can be restricted by species. Clients booking that pet simply never see the services that do not apply.
How does my team see the booking?
The request appears on the shop calendar as soon as the client books, with species and availability already validated.
Can clients book any service I define?
Yes — any service in your catalogue can be booked online, with species eligibility and duration enforced automatically.
Do I have to install anything on my own site?
No. Every shop gets its own booking-enabled address; your existing website can simply link to it.

Every missed call was a booking somebody else got.

Let pet owners book whenever they think of it, with real availability and automatic reminders. Seven days free, no credit card.

Start free trial or see pricing first
Seven days free · no credit card · cancel any time